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Hug Journey

Slide

2013

Hug was founded with the goal of encouraging people to take good care of themselves and others, including the environment.

2014

ปีที่ 1

- Hug started its first selling at Farmers’ Market.
- A product featured a clear display of the percentage of natural ingredients on a large, one-liter bottle, saving a family money and minimizing waste. Some customers said “Anyone will notice Hug’s bottles from a distance as they are like no one else’s”
- Following that, a 500-ml product size was released for sale in several Organic & Healthy Shops.

2015

ปีที่ 2

- Hug was selected as a Top Thai Brand in the health & beauty sector and exported to Russia as the first ever foreign market.
- Hug participated in the Health & Diet Fair in Tokyo, Japan.

Slide

2016

ปีที่ 3

- Hug has been participating in the Organic & Natural Expo every year.

2016

- Hug showcased its products in Ho Chi Minh City, Vietnam, and later sold them in small health stores there as well as in Ha Noi.

2017

- Hug exported the products to Poland.
- Our team had learned how to transplant rice seedlings and harvest rice to understand the origins of our ingredients before having them extracted as organic Hom-Nin Rice ingredients for Hug’s products.

Slide

2018

- Hug at the Thai Festival in Singapore for 3 consecutive years.

2019

- Hug provided its first refill station, offering a whole list of products at Hug Refill and Bulk @ Siam Discovery.
- We have done a lot of demonstrations, introducing people about refilling and encouraging them to try it.
- Hug @ Food & Hotel Thailand, encouraging hotels to use refillable products to cut down on packaging waste.

2019

Hug Refill @ Less is More in Macau

Slide

2019

Hong Kong Houseware Fair
Hong Kong Gifts & Premium Fair

2019

- Hug @ Food & Hotel Thailand, encouraging hotels to use refillable products to cut down on packaging waste.

2020

- During COVID-19, Hug developed a hand sanitizer and household cleaning products, which have been exported to Taiwan as well.

Slide

2021

- Hug at Thailand’s Sustainability Hero (BCG Brand of Wellness & Everyday Lifestyle sector)
- Hug’s products available at Pavilion Bukit Jalil, Malaysia.

2022

- Introduced Hug’s Anti-Bug Mist, our new product that protects your skin from mosquitoes and bugs.

2022

- Hug Refill & Bulk Shelf offers a more convenient and easily accessible refill service.